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ApnaStuff is your trusted online marketplace to buy, sell, exchange and discover everything you need. Find great deals across vehicles, property, electronics, fashion, furniture, home & garden, jobs, services and more. Connect with buyers and sellers and discover opportunities around you — all in one place.

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PRIVACY POLICY

Last Updated: August 9, 2026

1. Introduction

Welcome to ApnaStuff — Buy • Sell • Discover.

At ApnaStuff, we respect your privacy and are committed to protecting the personal information you provide when you use our website, marketplace, applications, services, features and related platforms.

This Privacy Policy explains how ApnaStuff collects, uses, stores, processes, protects and may disclose information about users of our platform.

By accessing or using ApnaStuff, creating an account, posting a listing, contacting another user, browsing our marketplace, submitting information or otherwise using our services, you acknowledge that you have read and understood this Privacy Policy.

If you do not agree with this Privacy Policy, please do not use our services.

This Privacy Policy should be read together with our Terms & Conditions, Cookie Policy, Community Guidelines, Seller Policies, Listing Rules, and any other policies or notices that may apply to specific ApnaStuff services.


2. About ApnaStuff

ApnaStuff is an online marketplace designed to help users:

  • Buy products and services
  • Sell products and services
  • Discover listings
  • Exchange items
  • Contact buyers and sellers
  • Search marketplace categories
  • Publish advertisements and listings
  • Discover businesses and opportunities
  • Communicate with other marketplace users

ApnaStuff may include categories such as:

  • Vehicles
  • Property
  • Electronics
  • Mobile Phones & Accessories
  • Computers & Networking
  • Home Appliances
  • Furniture
  • Home & Garden
  • Clothing & Accessories
  • Beauty & Health
  • Pets
  • Cameras & Imaging
  • Jobs
  • Services
  • Business
  • Education
  • Sports
  • Gaming
  • Books
  • Agriculture
  • Music
  • and other categories that may be introduced in the future.

Because ApnaStuff operates as a marketplace, some information may be made publicly visible when you voluntarily publish a listing.


3. Information We Collect

We may collect different types of information depending on how you interact with ApnaStuff.

3.1 Information You Provide Directly

When you create an account, publish a listing, contact us, communicate with another user or use certain features, we may collect information such as:

  • Full name
  • Username
  • Email address
  • Mobile/telephone number
  • Password or authentication credentials
  • Profile information
  • Profile photograph
  • Date of birth where required
  • Gender where voluntarily provided
  • City
  • Area or general location
  • Country
  • Address where required for a transaction or service
  • Business information
  • Company information
  • Seller information
  • Buyer information
  • Listing information
  • Product information
  • Service information
  • Prices
  • Images
  • Videos
  • Documents uploaded by you
  • Description of products or services
  • Messages
  • Reviews
  • Ratings
  • Questions and answers
  • Customer support communications
  • Feedback
  • Survey responses
  • Other information you voluntarily submit.

You should only provide information that is necessary and appropriate for your intended use of the platform.


4. Account Information

When you register for an ApnaStuff account, we may collect information required to create and maintain your account.

This may include:

  • Name
  • Email
  • Phone number
  • Password
  • Username
  • Profile information
  • Location
  • Account preferences
  • Account type
  • Seller or buyer status
  • Verification status
  • Account activity.

We may use this information to:

  • Create your account
  • Authenticate your identity
  • Secure your account
  • Provide marketplace functionality
  • Communicate with you
  • Process account-related requests
  • Prevent unauthorized access
  • Detect suspicious activity
  • Provide personalized services.

5. Marketplace Listings

If you create a listing on ApnaStuff, the information contained in that listing may become publicly accessible.

A listing may include:

  • Listing title
  • Category
  • Product/service description
  • Price
  • Location
  • Images
  • Videos
  • Seller name or display name
  • Contact options
  • Listing date
  • Listing status
  • Product condition
  • Specifications
  • Business information
  • Other information voluntarily included by the seller.

Important Privacy Notice

Please carefully consider what information you publish in a public listing.

Do not publish:

  • Passwords
  • Bank account passwords
  • Credit/debit card numbers
  • CNIC numbers unless specifically required through an authorized verification process
  • Passport numbers
  • Private addresses where unnecessary
  • Private documents
  • Authentication codes
  • Sensitive personal information
  • Other information that you do not want publicly available.

ApnaStuff cannot guarantee that information voluntarily published by a user will remain private.


6. Information About Buyers and Sellers

Because ApnaStuff is a marketplace, certain interactions may require information to be shared between users.

For example, when you contact a seller, the seller may receive information necessary to respond to your inquiry.

Similarly, when a seller communicates with a buyer, information provided through the marketplace communication system may be accessible to the relevant parties.

Users are responsible for handling information obtained through marketplace interactions responsibly and lawfully.

ApnaStuff does not authorize users to misuse, sell, distribute, publish or exploit another user's personal information.


7. Communications and Messages

If ApnaStuff provides messaging, inquiry, chat, contact or communication functionality, we may process information associated with those communications.

This may include:

  • Sender information
  • Recipient information
  • Message content
  • Date and time
  • Attachments
  • Listing associated with the conversation
  • Technical information
  • Abuse reports
  • Moderation information.

We may process communications to:

  • Deliver messages
  • Maintain the service
  • Detect spam
  • Prevent fraud
  • Investigate abuse
  • Protect users
  • Enforce our policies
  • Respond to legal requests
  • Improve marketplace safety.

Where permitted by applicable law, automated systems may be used to detect suspicious, abusive or fraudulent activity.


8. Location Information

Depending on the features you use, ApnaStuff may collect or process location-related information.

This may include:

  • Country
  • Province
  • City
  • Area
  • Approximate location
  • Listing location
  • Device-provided location where you expressly permit access.

Location information may be used to:

  • Show relevant listings
  • Improve search results
  • Display nearby products
  • Improve marketplace recommendations
  • Prevent fraud
  • Improve advertising relevance
  • Provide location-based services.

You may be able to control certain location permissions through your browser or device settings.


9. Device and Technical Information

When you access ApnaStuff, certain technical information may automatically be collected.

This may include:

  • IP address
  • Browser type
  • Browser version
  • Operating system
  • Device type
  • Device model
  • Screen resolution
  • Language preference
  • Time zone
  • Internet service provider
  • Referring website
  • Pages visited
  • Search queries
  • Date and time of access
  • Session information
  • Click activity
  • Error logs
  • Performance information
  • Security information.

This information helps us operate, secure and improve ApnaStuff.


10. Usage Information

We may collect information about how you use our platform.

For example:

  • Pages viewed
  • Categories visited
  • Listings viewed
  • Searches performed
  • Products clicked
  • Listings saved
  • Favorites
  • Search filters
  • Sellers contacted
  • Time spent on pages
  • Features used
  • Interactions with advertisements
  • Login activity
  • Listing activity.

We may use this information to improve:

  • Search
  • Recommendations
  • User experience
  • Marketplace functionality
  • Website performance
  • Security
  • Advertising
  • Product development.

11. Cookies and Similar Technologies

ApnaStuff may use cookies and similar technologies.

Cookies are small files stored on your device that help websites remember information about your activity.

We may use:

Essential Cookies

These may be necessary for:

  • Login
  • Authentication
  • Security
  • Session management
  • Account functionality
  • Fraud prevention.

Functional Cookies

These may remember:

  • Language
  • Location preferences
  • Search preferences
  • Interface settings
  • Other user preferences.

Analytics Cookies

These may help us understand:

  • Website traffic
  • Page performance
  • User behavior
  • Popular categories
  • Search behavior
  • Technical issues.

Advertising Cookies

Where applicable, advertising technologies may be used to:

  • Display relevant advertisements
  • Measure advertising performance
  • Understand campaign effectiveness
  • Limit repetitive advertising.

You may be able to control cookies through your browser settings.

Disabling certain cookies may affect the functionality of ApnaStuff.


12. How We Use Your Information

We may use collected information for legitimate business and operational purposes, including:

Providing Services

To:

  • Operate ApnaStuff
  • Maintain accounts
  • Display listings
  • Facilitate marketplace interactions
  • Enable searches
  • Enable communication
  • Process requests
  • Provide customer support.

Improving the Platform

We may analyze usage information to:

  • Improve website design
  • Improve navigation
  • Improve search
  • Improve recommendations
  • Develop new features
  • Fix technical problems
  • Improve performance.

Security

We may process information to:

  • Detect fraud
  • Detect spam
  • Prevent unauthorized access
  • Protect accounts
  • Investigate suspicious activity
  • Prevent abuse
  • Protect marketplace users.

Communication

We may contact you regarding:

  • Account activity
  • Security alerts
  • Listing status
  • Messages
  • Customer support
  • Policy changes
  • Service updates
  • Important notices.

Marketing

Where permitted by applicable law, we may use information to send:

  • Promotional emails
  • Product updates
  • Marketplace announcements
  • Special offers
  • Recommendations
  • Marketing communications.

You may have the ability to unsubscribe from certain marketing communications.


13. Personalized Recommendations

ApnaStuff may use information such as:

  • Search history
  • Browsing behavior
  • Categories viewed
  • Listings interacted with
  • Location
  • Saved listings
  • Previous interactions

to provide more relevant marketplace recommendations.

For example, if you frequently browse electronics, ApnaStuff may show more electronics-related listings.

You may be able to control certain personalization features through account or device settings where available.


14. Advertising

ApnaStuff may display advertisements from ApnaStuff or third-party advertising partners.

Advertising partners may use technologies such as:

  • Cookies
  • Pixels
  • Tags
  • Device identifiers
  • Similar technologies

to measure advertising performance or deliver relevant advertisements, subject to applicable laws and your available choices.

ApnaStuff does not guarantee the accuracy, quality or availability of third-party advertisements.

Any transaction conducted with an advertiser is between you and that advertiser unless expressly stated otherwise.


15. Payment Information

If ApnaStuff offers payment, subscription, promotional, advertising or transaction-related services, payments may be processed through third-party payment providers.

Depending on the payment method, information may include:

  • Name
  • Billing information
  • Transaction amount
  • Transaction date
  • Payment status
  • Payment reference
  • Limited payment details.

Where possible, sensitive payment card information should be processed directly by authorized payment providers rather than stored by ApnaStuff.

We may retain transaction-related information for:

  • Accounting
  • Customer support
  • Fraud prevention
  • Dispute resolution
  • Legal compliance
  • Tax requirements
  • Business records.

16. Seller Verification

To maintain marketplace trust and security, ApnaStuff may introduce or use seller verification procedures.

Verification may involve information such as:

  • Name
  • Phone number
  • Email
  • Business information
  • Address
  • Identity-related information
  • Supporting documentation.

Verification requirements may differ depending on:

  • Seller type
  • Category
  • Transaction value
  • Risk level
  • Applicable law
  • Marketplace policies.

Verification information may be used for security, fraud prevention and compliance.


17. Fraud Prevention and Marketplace Safety

ApnaStuff may use automated and manual systems to detect:

  • Fake accounts
  • Fraudulent listings
  • Spam
  • Scams
  • Suspicious payments
  • Account takeover
  • Abuse
  • Duplicate accounts
  • Malicious activity
  • Prohibited content
  • Unusual activity.

We may use account, device, IP, listing, communication and behavioral information for these purposes.

Where appropriate, we may:

  • Restrict an account
  • Remove a listing
  • Suspend an account
  • Request verification
  • Investigate activity
  • Preserve relevant information
  • Report activity to appropriate authorities where legally required or permitted.

18. User Reviews and Ratings

If ApnaStuff provides reviews, ratings or feedback functionality, information submitted through these features may be publicly visible.

Do not include confidential or sensitive personal information in reviews.

ApnaStuff may moderate, remove or restrict reviews that violate our policies.


19. User-Generated Content

Users may upload:

  • Images
  • Videos
  • Descriptions
  • Reviews
  • Comments
  • Listings
  • Messages
  • Business information
  • Other content.

You are responsible for ensuring that the information you publish does not unlawfully disclose another person's private information.

By publishing content on a public marketplace area, you acknowledge that other users may view, copy, share or otherwise access that information.


20. Third-Party Service Providers

ApnaStuff may use trusted third-party service providers to help operate the platform.

These may include providers for:

  • Hosting
  • Cloud storage
  • Website infrastructure
  • Analytics
  • Email
  • SMS
  • Authentication
  • Payment processing
  • Customer support
  • Security
  • Fraud detection
  • Advertising
  • Content delivery
  • Maps/location services
  • Communication services.

Third-party providers may receive only the information reasonably necessary to perform their services, subject to applicable agreements and laws.


21. Third-Party Websites and Services

ApnaStuff may contain links to third-party websites, applications or services.

We are not responsible for the privacy practices, security or content of third-party websites.

When you leave ApnaStuff and access another service, you should review that service's privacy policy.

Examples may include:

  • Payment providers
  • Social media platforms
  • Advertisers
  • External websites
  • Business websites
  • Maps
  • App stores
  • Communication services.

22. Social Media

ApnaStuff may integrate with social media platforms.

If you interact with social media features, the relevant social media provider may collect information according to its own privacy policy.

We do not control how third-party social media platforms collect or process information.


23. Information Sharing

We do not sell your personal information simply for the purpose of selling personal data.

However, we may share information where necessary for legitimate purposes.

Information may be shared with:

Service Providers

Companies that provide infrastructure and operational services.

Payment Providers

Where payment processing is required.

Security Providers

For fraud detection and marketplace security.

Communication Providers

For email, SMS, notifications and messaging.

Advertising and Analytics Providers

Where applicable and subject to relevant privacy requirements.

Legal Authorities

Where required by law, court order, lawful request or governmental authority.

Professional Advisers

Such as lawyers, accountants, auditors or consultants where reasonably necessary.

Business Transactions

If ApnaStuff is involved in:

  • Merger
  • Acquisition
  • Sale of assets
  • Restructuring
  • Investment
  • Corporate transaction

information may be transferred as part of the transaction, subject to applicable law.


24. Legal Disclosure

We may disclose information where we reasonably believe disclosure is necessary to:

  • Comply with applicable law
  • Respond to lawful requests
  • Comply with court orders
  • Protect users
  • Protect ApnaStuff
  • Investigate fraud
  • Prevent cybercrime
  • Investigate abuse
  • Enforce our Terms & Conditions
  • Protect property and rights
  • Prevent imminent harm.

Pakistan's Prevention of Electronic Crimes Act, 2016 provides a legal framework concerning electronic crimes and unauthorized acts involving information systems and data.


25. Business Transfers

If ApnaStuff or substantially all of its assets are acquired, transferred, merged or reorganized, user information may be included among the transferred assets.

We will take reasonable steps to ensure that information continues to be handled in accordance with applicable privacy requirements.


26. Data Security

We take reasonable technical and organizational measures designed to protect information from:

  • Unauthorized access
  • Unauthorized disclosure
  • Loss
  • Misuse
  • Alteration
  • Destruction.

Security measures may include:

  • Access controls
  • Authentication systems
  • Encryption where appropriate
  • Secure connections
  • Monitoring
  • Logging
  • Backup systems
  • Security updates
  • Fraud detection
  • Administrative controls.

However, no website, application, server, network or method of transmission can be guaranteed to be completely secure.

Therefore, while we work to protect your information, we cannot guarantee absolute security.


27. Account Security

You are responsible for protecting your account credentials.

You should:

  • Use a strong password
  • Avoid sharing your password
  • Use different passwords for different services
  • Log out from shared devices
  • Keep your phone and email account secure
  • Contact ApnaStuff if you suspect unauthorized access.

ApnaStuff will never ask you to provide your password through an unsolicited message.


28. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention periods may depend on:

  • Type of information
  • Purpose of collection
  • Account status
  • Legal requirements
  • Tax requirements
  • Fraud prevention requirements
  • Dispute resolution
  • Security requirements
  • Business needs.

For example, transaction-related records may need to be retained longer than ordinary browsing information.

When information is no longer required, we may delete, anonymize or securely dispose of it.


29. Deleted Accounts

If you request deletion of your account, we may delete or deactivate information associated with your account, subject to:

  • Legal requirements
  • Fraud prevention
  • Security requirements
  • Financial records
  • Dispute resolution
  • Outstanding transactions
  • Enforcement requirements.

Some information may remain in backup systems for a limited period before being securely overwritten.

Information that has been lawfully shared publicly by other users may not always be completely removable from third-party systems.


30. Your Privacy Choices

Depending on your location and applicable law, you may have choices regarding your personal information.

These may include:

  • Accessing your information
  • Correcting inaccurate information
  • Updating account information
  • Requesting deletion
  • Restricting certain processing
  • Objecting to certain processing
  • Withdrawing certain consent
  • Managing marketing preferences
  • Managing cookies
  • Managing location permissions.

Some requests may be subject to verification.


31. Access to Personal Information

You may contact us to request information about personal data associated with your account.

We may ask you to verify your identity before fulfilling the request.

This is designed to prevent unauthorized access to personal information.


32. Correction of Information

If you believe information associated with your account is inaccurate or incomplete, you may request correction.

Where account settings allow, you may update information directly through your account.


33. Request for Deletion

You may request deletion of your personal information where applicable.

However, we may retain certain information where necessary for:

  • Legal compliance
  • Fraud prevention
  • Security
  • Financial records
  • Dispute resolution
  • Enforcement of agreements
  • Legitimate business purposes.

34. Marketing Communications

We may send service-related communications that are necessary for operating your account.

These may include:

  • Security alerts
  • Password reset messages
  • Account notices
  • Listing notifications
  • Important service announcements.

These are different from promotional marketing.

Where legally required, promotional communications will include an appropriate unsubscribe mechanism.

You may opt out of promotional communications without necessarily closing your account.


35. SMS and Phone Communications

If you provide your telephone number, ApnaStuff may use it for purposes such as:

  • Account verification
  • Login verification
  • Security alerts
  • Transaction-related communication
  • Customer support
  • Important account notifications.

Promotional communications will be subject to applicable requirements and available opt-out mechanisms.


36. Children's Privacy

ApnaStuff is not intended to knowingly collect personal information from children where such collection is prohibited by applicable law.

If you are below the age required to independently use the service in your jurisdiction, you should use ApnaStuff only with appropriate parental or guardian involvement where required.

If we become aware that we have unintentionally collected personal information from a child in circumstances where collection is not permitted, we may take reasonable steps to delete the information.


37. International Users

ApnaStuff may be accessed by users from different countries.

Depending on our hosting infrastructure, service providers and business operations, information may be processed or stored in countries other than the country where you reside.

Different countries may have different data protection laws.

Where applicable, we will take reasonable measures to handle personal information in accordance with applicable legal requirements.


38. European Economic Area, United Kingdom and Similar Privacy Rights

If you are located in a jurisdiction that provides additional privacy rights, including certain jurisdictions in the European Economic Area or United Kingdom, you may have additional rights under applicable privacy laws